These results show that for those who picked hip-hop as their favourite genre are generally within the age range of 15-24. Out of this group of people, almost an equal amount of them are males compared to females, however there were slightly more females than males answering the survey. Therefore, I need to incorporate modern aspects into my video that will attract a fairly young audience, and need to include features that will attract both a male and female audience. The majority of those who answered my questionnaire answered no to the question 'Do you prefer music videos to have an extended narrative?' and so I shall stick to the length of the song when creating my music video. The majority of those who answered my questionnaire said that they preferred a performance or narrative based music video compared with an animated or abstract one. I shall also take into account all of the feedback received from each individual person who answered the question 'what do you expect overall within a music video?' and apply this to my ideas on how to attract my target audience.
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